My name is Rebeca Anaya, I’m a Mexican designer currently living in New York with my husband Ben, and my cat Cleo.
¡Mucho gusto!
As you probably noticed, my name is Rebeca Anaya, and I’m a designer born & raised in Torreón (Northern México) currently living in New York with my husband Ben, and my cat Cleo.
My career started 10+ years ago when my partner and I founded Dos.works, a creative studio in northern Mexico dedicated to branding, editorial, & UI.
I started noticing I was a big fan of working with letterforms, so I kept trying to include small lettering pieces in every project I could. It was great, but it wasn’t enough, so in 2017 I took a leap of faith and officially became a freelance lettering artist, and I’m now in the process of becoming a type designer 🎉
I eventually moved to NY to work as Senior Designer for Vault49, where I worked on packaging, lettering and developed product concepts for brands such as Smirnoff, Guinness, Cayman Jack, Camel, and Pentawards.
I studied in Mexico and completed my postgraduate studies in typeface design at The Cooper Union in 2013. I then founded Typebasics, a platform that aims to bring typography knowledge to non-typography designers.
I loved working with:
FutureBrand New
The Washington Post
Slack
Chronicle Books
Vault49
Artsynonym
El Heraldo de México
Nike
Lectures & Talks:
"Procesos Creativos: ¿Cómo nace el estilo tipográfico?"
Logofilia 2021.
Guadalajara, Jalisco. 2021
"Custom Type: La Tipografía a Medida Como Elemento de Diseño"
Conversatorio Asociación Mexicana de Tipografía.
Mexico City. 2021
"Women in the Type Design Industry."
The TypeLab for Typographics. With Times New Women. 2021
"How using type design knowledge can improve your lettering practice"
The TypeLab for Typographics. 2020
"Hablemos de Letras"
Museo Nacional de La Acuarela.
Mexico City. 2019
Designer Talks |
The Design Kids MX.
Mexico City. 2018
Semana del Diseño
Universidad Tec. Milenio.
Torreón, Coah. 2014
Education:
Old School New School – Type & Lettering Design Intensive. 2021
Cooper Union – Typeface Design certificate program. 2013
Museo Arte Contemporáneo de Monterrey– Postgraduate Program In Art History. 2012
Universidad del Valle de México – Graphic Design. 2006 – 2010
Other things I’m into:
Art history.
Not thinking about the pandemic.
Traveling.
Knitting & Embroidering.
Bagels.
Embarrassing my husband by admitting I like One Direction.
Dream Project:
I really enjoy reading about historical events and art history, so a dream project for me would be to collaborate with a museum or an art gallery.
After reading "Metropolitan Stories" by Christine Coulson I'd say I'd work for a museum like The Met even if it wasn't as a designer. I'd love to go there on a daily basis and be in touch with all the wonderful objects and paintings housed there and just learn more about their stories.
Recommendations:
"Lettering Manual" by House Industries.
"In Progress" by Jessica Hische.
"Typology. Type design from the victorian era to the digital age" by Steven Heller & Louise Fili.
On a personal level:
Currently Reading:
Mad Enchantment by Ross King.
”Mad Enchantment tells the full story behind the creation of the Water Lilies, as the horrors of World War I came ever closer to Paris and Giverny, and a new generation of younger artists, led by Henri Matisse and Pablo Picasso, were challenging the achievements of Impressionism.”
– Via goodreads.